WEB DESIGN

EVERY BUSINESS NEEDS AN ONLINE PRESENCE

Whether you’re a business start-up, a small business looking to grow your customer base, or a larger company wanting to improve your online presence FTD can help you with a high quality website design. A website is your shop window for the 21st Century – it communicates with your customers on a global level. It communicates so much more than what you sell or do, it communicates on an emotional level. The web design communicates who you are, where your brand is placed in terms of cost (are you budget or luxury) and ultimately how you see yourself as an organisation.

Our remit for web design always begins with a consultation. We figure out who you are, or sometimes who you want to be and then we set about creating the best possible web design solution to meet those requirements. A deep understanding of what the website has to convey is key in creating a web design that you the client are happy with but that also works in commercial terms.

As the foundation of any online business strategy, all companies need a web design that is user-friendly, looks professional and delivers measurable results.

Our web design process is broken into three stages: content, design and build. This ensures our clients are 100% happy at each stage of the project’s process, which means the finished website turns out just as agreed.

RESPONSIVE WEB DESIGN

Google’s* figures show that  75% of all website visitors prefer a mobile-friendly site and, when they have visited a mobile-friendly site, 74% of people say they’re more likely to return to that site in future. And 67% of people say when they visit a mobile-friendly site they are more likely to buy a product or service.

Responsive Web design is an approach to design and development that states that a website should respond to the user’s behaviour and environment based on screen size, platform and orientation. As the user switches from their laptop to iPad, the website automatically switches to accommodate for resolution and image size etc. In other words, the website should have the technology to automatically respond to the user’s preferences.

Because of this at FTD we only design responsive websites.

Web Design | Responsive Web Design from Freight Train Digital Ltd

Your site no longer sits on someone’s desk… it needs to work everywhere and on every device.

Some recent Web Design projects from FTD

WE BUILD WEBSITES THAT WORK FOR YOU

A simple enough statement, but one that defines how we go about building websites for our clients. We design for usability first, then design and aesthetics second. Over the past few years, we have gotten used to certain standards in web design. In order to make a lasting impression on your visitors, you need to build experiences that go beyond those of a plain, usable website. This does not mean usability has become any less important. It just takes on a different role in web design, now forming the basis for a great user experience.

It’s possible to build a great looking website that doesn’t work, frustrates your visitors and ultimately leaves them cold. It’s also possible to build a website that works impeccably, has all the content that is relevant, but looks awful – and again leaves your visitors underwhelmed. We find the happy medium. We build sites that look amazing, work beautifully and load quickly.

Talk to us today about your web design needs.

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